Estethica picks: MAXJENNY and Lu Flux

Ecouterre narrowed down the 28 designers featured at Estethica, the British Fashion Council’s seventh season of showcasing sustainable fashion designers during London Fashion Week, to a couple eye-catching ones to watch. I narrowed it further to two that caught my eye.

MAXJENNY: Dutch avant-garde.  Color! Color! Architecture!

and

LU FLUX: London designer with vintage collages and lots of picnic table summer camping whimsical feel good pieces.  I can’t pull the pics, but here a cute video :)